San Diego Comic-Con 2017 is in full swing and that means more movie news than you can shake a kid’s severed arm at. Or a stick, whatever you prefer. But sinceIT, the upcoming movie adaptation of Stephen King’s beloved horror novel, has a huge presence at the event, the severed arm seems more appropriate. On the subject, New Line Cinema has released a brand new poster forITand it promises thatyou’ll float too. You may not want to, but you will.
The poster made its way online via the officialIT MovieTwitter account, but those in attendance at San Diego Comic-Con will be able to get their lucky paws on one for themselves. This new poster is just as ominous as the other marketing materials forIThave been so far, withPennywise the clownright in the center, but hanging out in the background with his lonely red balloon. He is surrounded by a whole bunch of fog and the members of The Loser’s Club, who look very distraught. We can guess there is a good reason for that, based on what we’ve seen in the footage that has been released fromITso far.
InIT, A group of young kids known as The Loser’s Club are forced to face their biggest fears when they seek answers to the disappearance of children in their hometown of Derry, Maine. Most notably, a young kid brother of one of The Loser’s Club members named Georgie. They get more than they bargained for when they are forced to square off against an evil clown named Pennywise, whose history of murder and violence dates back for centuries.
New Line has a ton of confidence inIT, which has been trapped in development hell for years. It is finally a reality though, withMama director Andres Muschietti at the helm. He was in attendance at SDCC this year on preview night to show some lucky fans two new clips and the brand newITtrailer. Unfortunately, the trailer hasn’t been released online yet, but the response has been amazing from fans and the reactions promise that it is truly horrifying. It sounds like the new trailer will be released next week, but don’t be surprised if it makes its way online before the end of the weekend.ITcould wind up winning the weekend over the likes ofJustice League, should New Line release the footage.
While we wait for the footage, you cancheck out the footage description, if you can’t wait for theITtrailer to actually arrive. For now, you can check out the brand new poster for theITmovie for yourself below, which is set tohit theaters on August 25, 2025. Be sure to keep your eyes peeled for all of our additional San Diego Comic-Con coverage throughout the entire weekend as well.
